Healthcare Meta ads agency for Texas practices
GrowLimo is a Meta ads agency for Texas medical practices and clinic groups. We run Facebook and Instagram as one program: bilingual creative, audiences built without health data, and a pixel and Conversions API setup done with patient privacy in mind. One report shows what each inquiry cost.
Get a free Meta ads audit
We check your Facebook and Instagram campaigns, your creative and what your website reports to Meta.
Month to month
30 days' notice, no lock-in
Facebook and Instagram
creative, audiences and tracking
One strategist
the person who runs your account
- See pricing Published on this page, no call needed.
- leads for a San Francisco physio clinic90 days, Nov 2025 to Feb 2026. Source: case study, client approved
- 670
- return on ad spend, same clinic90 days, Nov 2025 to Feb 2026. Source: case study, client approved
- 17x
- leads for a Fremont sports rehab clinic90 days, Nov 2025 to Feb 2026. Source: case study, client approved
- 348
- cost per lead, Fremont clinic90 days, Nov 2025 to Feb 2026. Source: case study, client approved
- $26.15
Meta advertising for Texas healthcare
A Meta program covers more than Facebook posts with a budget behind them. It includes Instagram, the creative for every placement, the audiences and the data connection between your website and Meta. In Texas, a few local facts shape the plan.
Different platforms for different patients
Facebook reaches parents, older adults and suburban households across Texas. Instagram skews younger and suits aesthetics, sports medicine and women's health. A group practice usually needs both, with budgets split by service.
Bilingual households
Many Texas families use English and Spanish interchangeably. Running both languages, and letting Meta show each person the version they respond to, widens reach without doubling the budget.
Privacy rules from two directions
Meta limits the data health advertisers can use, and Texas has a medical privacy law of its own alongside HIPAA. The tracking plan is written before the campaign plan, not after.
What our Meta ads agency handles
Six areas of work make up the program.
Program strategy
We map each service line to a platform, a placement and a goal. A new urgent care location might get reach campaigns on Facebook, while a medical spa gets Instagram Reels and lead forms. Budgets are set per clinic so that busy locations are not over-promoted.
Bilingual creative
We write scripts, captions and ad copy in English and Spanish, edit vertical video for Reels and Stories and design carousels for the feeds. Your providers and staff appear on camera. People respond to faces they will meet at the clinic.
Audiences without health data
Targeting uses location, age, language and engagement with your pages and videos. Lookalike audiences are built from those engaged groups. We do not select health interests, and we keep condition and treatment pages out of any audience.
Pixel and Conversions API
We review every Meta tag on your site and booking tools, take the pixel off pages that reveal a condition or treatment, and send a short list of filtered events from a server. The work is done with HIPAA in mind and documented for your privacy officer.
Lead handling
Leads from Facebook and Instagram forms are delivered to your front desk by email or text within moments, and can be passed into your CRM or intake system. Forms collect contact details only. We track how many leads are reached and booked, with your staff's help.
Creative testing
Each month several new ads run against the existing ones. We compare hooks, formats and languages, keep what earns inquiries and drop the rest. Results by ad are in your report, so you can see which messages patients respond to.
Not sure which of these you need first?
The free audit shows where you stand and what to fix first. You keep the written plan either way.
Who hires us for Meta ads
We work with Texas practices that want Facebook and Instagram managed as one program.
- Medical spas and cosmetic practices
- Orthopedic and sports medicine groups
- Urgent care operators with several clinics
- Physical therapy and chiropractic clinics
- Multi-specialty groups expanding into new suburbs
We often find a Texas practice running the same English ad on every placement, with the standard pixel installed on every page of the site. The ad underperforms on Instagram and the pixel shares more than it should. We make creative for each placement and cut tracking back to what is needed.
What the first 90 days look like
We begin with the audit and the tracking review, then build creative in both languages before spending.
Week 1
Free audit
A review of both platforms, your creative, audiences and the data your site and booking tools send to Meta.
Week 2
Program plan
Services, platforms, languages and budget per clinic are agreed, along with a tracking plan for your privacy officer.
Weeks 3 to 4
Tracking and first creative
The pixel and Conversions API are reconfigured and tested. The first videos, images and forms are produced and approved.
Weeks 5 to 8
Launch
Campaigns go live on Facebook and Instagram. We monitor ad approvals, lead delivery and early cost per inquiry.
Months 2 to 3
Test and adjust
New creative is introduced, budgets move between platforms and clinics, and engagement audiences are added.
Every month
Monthly report
Results for both platforms by clinic and language, a call with your strategist and the plan for next month's creative.
What Meta ads management costs
Fees are quoted after the free audit, because a single clinic with one service needs far less than a group advertising in two languages. Your ad spend goes directly to Meta and is separate from what you pay us.
All agreements are month to month and end with 30 days' notice. The accounts and creative belong to your practice.
Want a figure for your business?
Tell us what you need and we will send a written quote. No obligation.
Get a quoteWho runs your campaign
A single senior strategist is in charge of your program from the audit to each monthly report. You deal with that person directly.
Copywriting in both languages, editing, design and tracking are handled in-house.
About GrowLimoTexas markets we advertise in
We are based in Albuquerque, New Mexico, and work with Texas practices remotely. The plan changes with the city.
Dallas and Fort Worth
Cosmetic and elective practices compete hard on Instagram, particularly around Uptown, Plano and Frisco. Distinct creative matters more than a larger budget.
Houston
One of the most diverse metros in the country. Campaigns are split by suburb and language, and hospital systems set a high standard for creative quality.
Austin
A younger population that uses Instagram heavily and expects to book online. Short video and direct links to scheduling perform well.
San Antonio, El Paso and the Valley
Spanish and bilingual creative is essential. Fewer healthcare practices run organized Meta programs here, which leaves room for those that do.
Questions about healthcare Meta ads in Texas
How long until Meta ads produce steady inquiries?
Expect first leads within days and steady numbers after roughly 90 days. The time in between is used to test creative, placements and locations. Practices that reply to leads within minutes reach a stable cost per inquiry faster than those that call back the next day.
How much does a healthcare Meta ads agency charge in Texas?
We quote after the free audit, so the fee matches the work your site needs rather than a package. The pricing section above says what shapes the fee and what each month includes.
Is there a minimum contract term?
No. Our work is month to month, and you can end it with 30 days' notice. We suggest planning for a 90-day first phase, since one month is too short to judge a Meta program fairly.
Do you have an office in Texas?
No. We are based in Albuquerque, New Mexico, and work with Texas practices by video call, phone and shared reports. Your team films short clips on site from our scripts, and we handle editing, design and campaign management.
What is the Conversions API and why does it matter for a clinic?
It is a way to report results to Meta from a server instead of from the visitor's browser. That gives the practice control over exactly what is sent. We pass a minimal event, such as a completed appointment request, with identifying and health-related details removed. The setup is done with HIPAA in mind.
Do you produce Spanish-language creative?
Yes. Spanish ads are written in Spanish from the start, not translated line by line, and are paired with Spanish forms and landing pages. For clinics in San Antonio, Houston and the border cities this often opens an audience that English-only competitors are not reaching.
Can we use patient testimonials in Meta ads?
Only with care. A testimonial needs the patient's written authorization, must not promise outcomes, and has to fit Texas Medical Board advertising rules and Meta's policies. Many practices find that provider-led videos and clinic tours perform as well without those risks, so we usually begin there.
Will Meta ads work alongside our Google Ads?
Yes, and they do different jobs. Google answers people who are searching for care now. Meta introduces your clinic to people nearby before they search. We report the two separately so neither takes credit for the other's leads.
Request a free Meta ads audit
Send us your details and we will review Facebook, Instagram and your tracking, then write up what we would change.
What you get from the audit
- A tag-by-tag review of your Meta tracking
- Notes on creative for each placement
- A budget split by clinic and platform
- A quote for the work, with no obligation