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Facebook ads management for Texas dentists

GrowLimo manages Facebook advertising for Texas dental practices, orthodontists and dental groups. We put a clear new patient offer in front of the households around each office, collect inquiries through short forms and follow up with the people who looked and did not book.

Get a free Facebook ads audit

We look at your ad account, offers, forms and lead follow-up and send you a written list of fixes.

Step 1 of 2: About you

About you

We use your details only to reply to this request. No mailing lists.

  • Month to month

    30 days' notice, no lock-in

  • Offers, forms, retargeting

    one plan for all three

  • Privacy-aware

    tracking set up with HIPAA in mind

Why Facebook suits Texas dental practices

Texas metros keep adding new subdivisions, and every family that moves in needs a dentist. Those families are on Facebook and are not yet loyal to any practice. A local ad with a plain offer reaches them before they start searching.

The work is in the details: who sees the ad, what it offers, and how fast your office answers.

  • New residents need a dentist

    Suburbs such as Frisco, Katy, Round Rock and New Braunfels are growing quickly. We target recently developed zip codes around your office with a new patient offer, so your practice is the first one a new household hears from.

  • Chains advertise everywhere

    Dental groups with large budgets run ads across Dallas, Houston and Austin. An independent practice cannot outspend them, so its ads should show what a chain cannot: the same dentist every visit and a real local team.

  • Speed of reply decides bookings

    A person who fills in a form on Facebook has not picked up the phone. If nobody calls within a few minutes, many forget they asked. We set up instant alerts and agree a call-back routine with your front desk.

What we do in your Facebook account

These six parts make up the monthly management.

  1. New patient offers

    We agree an offer for each treatment you want to fill: an exam and cleaning for families, an aligner consultation for adults, an implant assessment for older patients. Each is written within state advertising rules, with terms stated plainly so nobody feels misled at the front desk.

  2. Instant forms and landing pages

    Some offers do well with Facebook's built-in form. Higher-value treatments such as implants usually do better with a short landing page that explains the procedure before asking for details. We build both and compare the booked appointments, not just the lead count.

  3. Local audiences

    Each office gets a target area drawn by zip code and drive time. We build audiences from people who engaged with your page or visited your site, and lookalike audiences from a hashed patient list, while excluding current patients from new patient offers.

  4. Retargeting sequences

    People who opened a form, watched a video or read a treatment page see a second and third ad over the next few weeks. These answer the usual hesitations: cost, payment plans, insurance accepted and what the first visit involves.

  5. Creative and comment moderation

    We produce the images, carousels and video scripts and refresh them every few weeks. We also watch the comments on your ads, hide spam, and pass real questions to your office. No patient's treatment is ever discussed in a public reply.

  6. Tracking and lead delivery

    Every lead goes to your front desk by text or email as it arrives and can be sent to your scheduling software or CRM where that is supported. Calls, forms and bookings are tracked with HIPAA in mind, so no health details reach Meta.

Not sure which of these you need first?

The free audit shows where you stand and what to fix first. You keep the written plan either way.

Who we manage Facebook ads for

Our Texas dental clients for Facebook advertising are usually one of these.

  • Family and general dentists in growing suburbs
  • Orthodontists and clear aligner practices
  • Cosmetic and implant dentists
  • Pediatric dental offices
  • Dental groups with offices in several Texas cities

The mistake we see most is one campaign aimed at a whole metro, such as all of Dallas-Fort Worth. Most of that audience lives too far away to ever become a patient. We narrow each campaign to the area your patients really come from and judge it on booked visits per office.

What the first 90 days look like

We start with your capacity and your tracking, then launch one or two offers and widen from there.

  1. Week 1

    Free audit

    A review of your ad account, page, past offers and tracking, plus a short call about open chair time and the treatments you want to grow.

  2. Week 2

    Plan

    Offers, target zip codes for each office, a monthly ad budget and the call-back routine for new leads.

  3. Weeks 3 to 4

    Build and launch

    Ads, forms, landing pages and lead alerts are built and tested, then the first campaigns go live.

  4. Weeks 5 to 8

    Test

    We compare offers, creative and audiences each week and pause what brings poor leads.

  5. Months 2 to 3

    Retarget and expand

    Retargeting is switched on and budget moves toward the treatments and offices that book the most.

  6. Every month

    Report

    Spend, leads, cost per lead and booked appointments for each office, in plain language.

What Facebook ads management costs

There is no fixed package. After the free audit we quote a monthly fee based on how many offices and treatments you advertise and how much new creative the account needs.

The fee does not include ad spend, which you pay to Meta directly. The agreement runs month to month and ends with 30 days' notice.

Want a figure for your business?

Tell us what you need and we will send a written quote. No obligation.

Get a quote

Who runs your campaign

A senior strategist runs your account from the first audit through each monthly report. You have their direct contact details and they know your offices, offers and numbers.

The copy, design, tracking setup and reporting are all done in-house.

About GrowLimo

Texas cities we run dental ads in

We are based in Albuquerque, New Mexico, and work with Texas dental practices remotely. Each campaign is aimed at the area around your own office.

  • Dallas-Fort Worth

    The metro is too wide for one audience. We build separate target areas for each office and suburb, from Plano and Frisco to Arlington and Fort Worth.

  • Houston

    Commutes are long and the city is spread out, so drive time matters more than distance. Spanish-language ad sets are worth running in many neighborhoods.

  • Austin

    A young, fast-growing population responds to aligner and cosmetic offers. Suburbs such as Round Rock, Cedar Park and Pflugerville are family markets.

  • San Antonio and South Texas

    Family and pediatric dentistry lead. Bilingual ads and forms often make the difference, and military families near the bases move in every year.

Questions about dental Facebook ads in Texas

What does Facebook ads management cost for a Texas dentist?

The management fee is quoted after the free audit and depends on the number of offices and treatments in the campaign. Ad spend is separate and is paid by you to Meta. As a starting point we usually recommend $2,000 to $4,500 a month in ad spend, which gives each campaign enough leads to optimize.

How long before we see new patient inquiries?

Lead campaigns usually produce their first inquiries within about 48 hours of going live. Retargeting begins to contribute within 30 to 60 days. Expect 90 to 120 days before cost per inquiry is steady, because we need a few test cycles to find the offers and audiences that work for your area.

Do you require a long-term contract?

No. We work month to month with 30 days' notice. We recommend a 90-day test so the campaigns have time to learn and you have enough bookings to judge them on, but you are free to stop sooner.

Do you have an office in Texas?

No. GrowLimo is based in Albuquerque, New Mexico. We work with Texas practices remotely by video call, phone and shared reports. The ads themselves are aimed at the zip codes around your offices, in whichever Texas city or suburb you serve.

Can you run ads in Spanish?

Yes. In San Antonio, Houston, El Paso and the Rio Grande Valley a Spanish-language ad set often reaches families that English ads miss. We write Spanish copy and forms, and we ask first whether your front desk can take calls in Spanish, because the ad should match the experience.

How is patient information protected in tracking?

Tracking and forms are set up with HIPAA in mind. We send conversion events through Meta's Conversions API with personal identifiers removed or hashed and no treatment details attached. Call tracking is run through a provider that will sign a business associate agreement with the practice.

Can ads be limited to certain neighborhoods and to new patients only?

Yes. We target by radius or zip code around each office and can exclude current patients by uploading a hashed list. For practices with several offices, each location gets its own target area so two offices do not pay to reach the same household.

Do you create the ads or do we supply them?

We create them. That covers copy, images, carousels and scripts for short phone-filmed videos with your dentists and team. Each ad is reviewed against Meta's health advertising policies and the Texas State Board of Dental Examiners advertising rules, and nothing runs until you approve it.

Find out what your ads are missing

Request a free audit of your Texas practice's Facebook advertising. We send a written report within a few days.

What you get from the audit

  • A review of your offers, ads and forms
  • A check of how leads reach your front desk
  • A suggested target area for each office
  • A quote for the work, with no obligation