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Case study

An aesthetic clinic in the UAE: 1.28K leads from Google Ads in four and a half months

An aesthetic clinic in the United Arab Emirates asked GrowLimo to run targeted Google Ads campaigns for new patient enquiries. From September 12, 2025 to January 27, 2026 the campaigns recorded 1.28K leads from 16.1K clicks, at AED 328 per lead.

Leads
1.28K
September 12, 2025 to January 27, 2026. Source: /case-studies/aesthetic-clinic-google-ads-uae/
Cost per lead
AED 328
September 12, 2025 to January 27, 2026. Source: /case-studies/aesthetic-clinic-google-ads-uae/
Clicks
16.1K
September 12, 2025 to January 27, 2026. Source: /case-studies/aesthetic-clinic-google-ads-uae/

The brief

The client is an aesthetic clinic in the United Arab Emirates. Treatments are high-value and patients compare several clinics before booking, so the clinic needed a steady flow of qualified enquiries rather than more website visits.

What we did

We ran targeted Google Ads campaigns focused on the treatments the clinic wanted to grow.

  1. Campaigns built around treatment searches from people looking for a clinic, rather than general beauty reading.
  2. Bidding focused on the conversions the clinic counts as qualified leads.
  3. Budget and bids adjusted through the campaign as lead volume grew.

Results in four and a half months

These are the figures Google Ads recorded from September 12, 2025 to January 27, 2026.

  1. Leads: 1.28K
  2. Clicks: 16.1K
  3. Cost per lead: AED 328
  4. Ad spend: AED 419K
Google Ads overview, September 12, 2025 to January 27, 2026: 16.1K clicks, AED 328 cost per conversion, 1.28K conversions and AED 419K cost
Google Ads account overview, September 12, 2025 to January 27, 2026. Shared with the client's permission; account details removed.

What this shows

The chart shows lead volume building through the autumn while the cost per lead came down after the first weeks and then held steady. For a clinic, a steady number of enquiries each week at a known cost is what makes it possible to plan staff and treatment capacity.

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A physiotherapy and sports rehab clinic in San Francisco asked GrowLimo to rebuild its Google Ads account. We moved the budget to searches from people ready to book treatment, and sent each ad to a page written for that treatment.

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90 days (Nov 23, 2025 to Feb 20, 2026). Source: /case-studies/physiotherapy-google-ads-san-francisco/
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Leads Generated
348
90 days (Nov 23, 2025 to Feb 20, 2026). Source: /case-studies/sports-rehab-google-ads-fremont/
Cost Per Lead
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90 days (Nov 23, 2025 to Feb 20, 2026). Source: /case-studies/sports-rehab-google-ads-fremont/
ROAS
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